Harmonizing conflict in husband–wife purchase choice creating: recognized fairness and influence that is spousal

Harmonizing conflict in husband–wife purchase choice creating: recognized fairness and influence that is spousal Chenting Su Kevin Zheng Zhou Nan Zhou Julie Juan Li To advertise products that are important families effectively, salespeople must know the way partners behave in concert to solve conflict across major choices. The writers create a model of spousal fairness … Continue Reading »